CROSSE & BLACKWELL

Crosse & Blackwell mayonnaise is renowned for its unique tangy taste that has made it a firm favourite with South Africans across dinner tables.
The new campaign taps into the love and emotional connection people have with the brand by further entrenching it as the only brand that adds a ‘Mmqha!’ taste to everyday dishes.
Under the theme ‘Reimagine food,’ the concept demonstrates how Crosse & Blackwell represents the fun and joy in the food-making process. Because of its versatility of the product, it then becomes the inspirational tool allowing you to turn everyday meals into masterpieces we all love and enjoy.